You'd never guess that I got this Dries blazer (regularly $1500) for less than the price of a Zara blazer...


A few posts ago, I detailed my recent spring cleaning here , you'll be pleased to know the aforementioned pieces are on their way to new homes (divided equally between online re-salers, and charitable donations). Yet it seems we are at another outfit post.... full disclosure the jacket is brand new, but it was a steal! And I mean a steal, at over 80% off.

One of the question's I'm often asked, is "how do you afford all this stuff?". The truth is ... I don't. The majority of my designer duds were purchased at a discount, during sample sales or from online retailers like, Yoox

I have my favourite designers and go-to's , which should come as no surprise to anyone who follows my Instagram. For me these brands represent the marriage of art & commerce, cutting edge but wearable tailoring and textiles reminiscent of far flung locales.  Besides being attracted to the lifestyle these brands represent , I've also come to love their overall aesthetic. Their layering of influences + inspiration, quality and craftsmanship. Of course, even my hero brands, have had their misses (I hated all the Marilyn Monroe prints in Dries Van Noten's last  spring collection).

Among my favourite premium brands (Bottega Veneta, Dries Van Noten ,Lanvin and Prada) who I consider more cerebral design houses, who's collections compliment the last, and where a piece never feels "last season' or too "of the moment". You can easily add to your wardrobe and mix the pieces together, for season-less style. 

I don't get caught up on what season it is, I get caught up on the low-low prices. Like the blazer pictured here which i got for almost a tenth of the original price. 

By narrowing down my favourite designers using filters, I avoid spending endless hours searching through the 25,000 + items for sale on Yoox. I also avoid buying things I wasn't searching for "just because", reminding myself "a sale is only a sale - if you need it!". Sure that Helmut Lang tee may be marked down to a fraction of it's price, but will you wear it?

You can shop from a wide selection of new pieces from your favourite designers on Yoox , as well as a selection of Art + Lifestyle pieces all with deep discounts! 

It's a long weekend (or Bank Holiday weekend as it's known) here in London, and what better time for a little pick me up to usher in the spring season? Just be sure to make room for the new with a little wardrobe purge of your own. Head over to the Yoox sale to upgrade your look now! 


Blazer - Dries Van Noten  / T-shirt - T by Alexander Wang / Belt - Lanvin /Denim - Rogue Denim / Showes - Dries Van Noten / Bracelets - Links of London , J. Crew